ACME Recreates One Of The Most Famous Advertising Campaigns In Automotive History

Jun 21, 2012 1 Comment by

In 1972 Oldsmobile teamed up with Hurst Performance Products to build a modified Cutlass. They called it the “Hurst/Olds” – and collectors are crazy about them. In 1972, a convertible example was used as the pace car – the first time in speedway history that an automotive parts manufacturer’s name was included in the pace car title. It was a bold step – and so was the manufacture of this figure of Hurst’s “Miss Golden Shifter”, Linda Vaughan, perched atop a scale model of the trunk-mounted platform she rode at Indy, and at other pre-race promotional events.  We’ve got a sample on its way – stand by for a full review in the coming days!

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About the author

I have been a car guy since my early teens. From managing a performance center on Long Island NY to being a partner of the world’s largest traveling global car show series; my career path has taken me on an exciting journey. I have consulted for MTV, McDonalds, Turtle Wax, Dodge and other high profile companies and have been published in multiple automotive journals. Alpha Penguin Publishing recruited me to co-author “The Complete Idiots Guide to Customizing Your Ride” for which one of my cars graces the cover. My diecast addiction began about 12 years back. My girlfriend at the time knew I was saving for a Mustang Cobra. She thought it would be humorous and purchased a diecast version to hold me over for a while. What was an initial joke struck a chord because I was fascinated with how Hot Wheels could make such a cool replica for a buck. The next time we went shopping I stopped in the toy aisle and ended up purchasing additional Hot Wheels and a few Jada vehicles. Well you all know the story from here; one shelf led to a book case. The book case quickly became an apartment filled with hundreds of HotWheels, Jada and other 1:64th scale replicas. Next came my introduction to 1:24th and 1:18th scale die cast and twelve years later I am the proud owner of a collection that is displayed in a 2000sq foot facility with a current count of over 12 thousand unique pieces. My then girlfriend, now wife, has a lot of patience for my hobby and my two little girls enjoy it with us too. Today I find myself fascinated with all scales and all models of customized vehicles. From tuners to rat rods, lead sleds to pro street drag. I do have an appreciation for the well delivered OEM vehicles as well. Most of all I enjoy the hunt to complete a set or series of vehicles. I look forward to being a part of DieCast X Magazine and helping to strengthen, grow and deliver our hobby to people who do not know how rewarding it is to an individual and a family.

One Response to “ACME Recreates One Of The Most Famous Advertising Campaigns In Automotive History”

  1. scott pacini says:

    Great magazine, there wasn’t anything like this when I was a kid. The magazine is a pleasure to read and I cannot put it down. What I would like to ask is, what about Johnny Lightning? Are they staying in business or are they going to go the toy route? What’s the story with them? A company that big should be pumping out the new molds every day. Why don’t I ever see an issue on them in your magazine? They should be wanting all the publicity that they can get. Thanks for reading – Scott

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